Blog

News on best practices for your postcard marketing, digital printing, enterprise direct mail, and real estate marketing campaigns.
real estate agents can break into a neighborhood with Nextdoor

To stay relevant and meaningfully engage with prospective clients, it’s important for agents to embrace where their audience is. Nextdoor is one such platform continuing to gain adoption. Here, we’ll explore the pros and cons of business and personal accounts for agents, and how agents can utilize all of Nextdoor’s features to their ultimate advantage when connecting with prospective clients.

real estate agent creating a deeper connection with clients
It’s All About Forging Lasting Relationships

One important aspect of marketing yourself as an agent, one that you may not have even considered, is your interpersonal communications with clients -- the way in which you interact with them using verbal and nonverbal cues, whether that’s in-person or on the phone or through email. These interactions can make or break your client relationships and ultimately the probability of a successful listing or home purchase.

banner image The Real Estate Dish: 15 Minutes with York Baur, CEO of MoxiWorks

Join QuantumDigital’s Eric Cosway as he spends 15 minutes getting the latest dish on real estate technology with York Baur, CEO of MoxiWorks.

offline and online marketing for real estate agents

In the digital age, it can be tempting to solely focus on your online agent presence when marketing your services. But consumers expect consistent digital and offline experiences, and agents that use fully integrated methods like QuantumDigital's TriggerMarketing and TriggerMarketing Social will receive the benefits of interested, diverse leads from multiple channels.

Watch our video to learn more.

real estate agent greeting visitors during an open house

The open house is a long-standing real estate tradition. While agents are divided on its usefulness in closing a home in and of itself, there’s no doubt that more visibility for a home is always of benefit. For the most impact, combine online strategies with offline marketing to create multiple opportunities to connect with potential buyers and sellers.

banner image The Real Estate Dish: 15 Minutes with Jack Miller, President and CTO of T3 Sixty

Join QuantumDigital’s Eric Cosway as he spends 15 minutes getting the latest dish on real estate technology with Jack Miller, President and CTO of T3 Sixty.

banner image The Real Estate Dish: 20 Minutes with Nick Bailey, President and CEO of Century 21 Real Estate, LLC

Join QuantumDigital’s Eric Cosway as he spends 20 minutes getting the latest dish on real estate technology with Nick Bailey, President and CEO of Century 21 Real Estate, LLC. 

Direct Mail Marketing & Digital Automation for Real Estate Marketing
For the Trend-Savvy Agent

Are real estate marketing automation systems really worth investing in, or should you stick with your current strategy? As automation and the use of artificial intelligence in real estate becomes more widespread, marketing-minded agents may be considering what the real benefits of its usage are.

a lightbulb turning on over several panels for neighborhood farming direct mail campaign strategies

Real estate farming strategies, especially when consistently demonstrated over time, reap rewards in the form of brand-new, qualified leads. In a crowded housing marketplace, however, it can be difficult to stand out among the competition. These three ideas will give you an edge by ensuring you're a valuable asset in the community you're farming.

Watch our video to learn more.

spelling "brand" with lettered blocks to reinforce Your Brand Promise in Real Estate Marketing

Marketing as a discipline has continued to increase in complexity -- with a myriad of both digital and offline channels, it takes a multitude of touches to make a sale. Consistent communication is the key to converting a casual consumer into a viable sales lead, and it begins with clearly emphasizing your brand promise.