Case Study: Pizza Hut Restaurants 
Goal
Create local awareness for new locations
What they Needed
A tool for marketing grand openings and relocations that had consistent branding from the local to the corporate level.
Our Approach
We created a solution that kept track of upcoming events, creative deliverables, and corporate approval. Additionally, we gave local franchise owners visibility into creating their own marketing campaigns. All mail pieces had personalized offer codes and driving directions to their nearest Pizza Hut.
Capabilities Used
- Target by service areas
- Unique promotion codes
- Maps & driving directions
- Brand messaging
