Direct Mail & Technology

Real Estate Postcard Farming with Online Lead Tracking

Consistent real estate farming is fast and easy with AutoMail and AutoMail Plus. You can schedule an entire year’s worth of targeted neighborhood postcards, designed to help you stay top of mind and generate more listing leads.

home owner scanning a qr code on a postcard
There's a use for those pixelated boxes you've seen around

If you have a tech saavy audience, using QR codes can make it easy for them to visit your website, view a video, or many other possibilites. Instead of typing a long website address, you offer them a convient way to connect to online resources from your direct mail pieces. 

pin on a map to demonstrate quantumdigital mapmail
How to increase response rates and generate more leads

MapMail allows real estate (or any!) professionals to send targeted direct mail solutions to a defined area so that you can target the neighbors of your listings, and potentially get people who have never considered selling or purchasing a new home to begin considering it. Learn how you can reduce waste, increase response, and generate more leads with MapMail.

real estate agent using variable data to print out custom postcard and direct mail campaigns
And take your direct mail campaign to the next level

How personalized are your real estate postcards? The more closely your postcards match the needs and interests of their recipients, the higher your campaign’s total response rate will be.

Luckily, there’s a way to personalize your postcards without having to spend more – either in time or cash – to launch your campaign. The solution is variable data print, which allows you to quickly and easily add custom information to your postcards.

image showing traditional direct mail via digital marketing methods

TriggerMarketing® takes the reliable performance of direct mail marketing a step further by incorporating design, prospect-targeting and order automation with social media advertising campaigns to make your listings and real estate brand stand out among the others.

Learn how you can integrate your social media and direct mail marketing seamlessly and easily with TriggerMarketing & TriggerMarketing Social.