Blog / Real Estate Photography Tips

Real Estate Photography Tips

Jun 2, 2015   •   2 min read   •   Marketing Ideas

Your smart phone has the capability to take beautifully crisp photos that you can use to market your just listed properties, that is if you know how to use it. There are a few tricks of the trade that you can employ to make sure you have the right lighting, orientation, and style for professional looking photos that will showcase the features and amenities of your listing.

Natural light is always the best choice over your camera's flash when taking photos of a home. This typically isn't a problem when photographing the exterior of the home but it can be difficult to do when shooting the inside. Instead of using the flash option, open a window or door to allow natural light to enter the room and make sure the light source is behind you and the camera to avoid glares or bright streaks. Depending on your device, there might also be features in your smart phone's photo editor that can brighten or lighten a photo if the natural light just isn't bright enough. 

For professional and clean photos you also want to stick to a landscape orientation style for most of the photos taken of your listing. This way you can cover more ground horizontally and show the home’s layout. If you happen to be shooting the exterior of a 2-story home or condominium and want to show the height of a tall building, you might prefer to use the portrait orientation instead.

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