QuantumDigital's presentation will demonstrate how direct marketing technology has improved over the years in the evolution from traditional web-to-print programs to more complex interactive technologies
Austin, Texas (September 29, 2010)– QuantumDigital, Inc., the complete online service provider for direct mail, on-demand digital printing and eMarketing solutions, is pleased to announce the participation of its Marketing Director Jamie Klemcke at the upcoming Direct Marketing Association (DMA) conference taking place October 9-14, 2010 in San Francisco, CA. QuantumDigital was selected by DMA to deliver a presentation about direct marketing technology advances after receiving fifth place in the organization’s International ECHO Award Competition.
The DMA International ECHO Award honors the world's best direct marketing campaigns that have raised the bar in terms of strategy, creativity and results. QuantumDigital’s Love Campaign, for which the company was recognized, demonstrates best practices in direct marketing execution and reveals insights into audience behavior, making the campaign a benchmark for future campaigns in the industry.
Designed as the only conference to focus on the integration of digital and direct marketing channels, DMA:2010 is an event for marketing professionals working in virtually every segment of the marketing and advertising industry. Participants will be led in discussions about capitalizing on direct marketing principles to enhance the consumer experience and optimize return on investment (ROI).
A portion of the conference will focus on empowering franchise and retail locations through streamlined lead generation. It is as a participant in this portion of the event that Klemcke will demonstrate how direct marketing technology has improved over the years in the evolution from traditional web-to-print programs to more complex interactive technologies that enable real-time campaign tracking and optimization.
“QuantumDigital has been on the cutting edge of direct marketing in the digital age for several years now,” stated Klemcke. “It is an honor and a privilege to be recognized for our accomplishments, and to share our expertise with marketing colleagues to advance our industry in the creation of best practices and innovative methodologies.”
QuantumDigital, Inc. is the turnkey provider for measurable direct mail, on-demand printing and email marketing, specializing in developing data-driven integrated direct marketing programs. By leveraging the latest technologies, QuantumDigital is able to offer real estate professionals, small businesses and enterprise-level organizations a more targeted, measurable and integrated approach to direct response marketing and lead generation. Founded in 1986, QuantumDigital is based in Austin, Texas. Visit QuantumDigital at www.quantumdigital.com.