Marketers Create Communities Rather Than Communications

By: support
  • October 2, 2009


Chantal Todé
September 22, 2009

DMNews senior editor Chantal Tode speaks with Jeff Swystun, chief communications officer at DDB Worldwide and keynote speaker at QuantumDigital’s Marketing Summit in Austin, TX.


Jeff shares insights on branding and how more and more marketers are moving from creating communications to creating communities.

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