Austin, Texas (July 19, 2010) – QuantumDigital, Inc, the complete online service provider of digital print, direct marketing, direct mail and multi-channel marketing, today announced its sponsorship of a webinar titled “Triggers, Events and Marketing Automation.” Presented by Target Marketing, the webinar will offer examples of how to successfully use marketing automation to streamline marketing contact processes, respond to in-market leads more quickly and win more sales opportunities for stronger customer lifetime value. QuantumDigital client, Futureguard Building Products, will participate in the webinar which is scheduled to take place on July 22, 2010 at 1:00pm CST.
Details:
Triggers, Events and Marketing Automation
July 22, 2010
1:00pm CST
Online registration available at http://bit.ly/qd-webinar-triggers
Speakers:
Kirsten Cutshall, President, Steel Advertising & Interactive
Alan Weber, Principal, Data to Strategy Group
Ed Keough, Senior VP of Sales and Marketing, Futureguard Building Products
Moderated by Hallie Mummert, Editor in Chief, Target Marketing
Webinar attendees will learn more about:
- Benefits of marketing automation
- How to develop sound business rules for triggers
- What contacts should and shouldn’t be automated
- Where automation fits into your overall marketing program
“Utilizing automated, event-triggered marketing programs which integrate offline and online elements can maximize return on investment, optimize marketing efficiency and attract more qualified leads,” said Jamie Klemcke, Marketing Director, QuantumDigital. “But to truly reap the benefits of such programs, marketers need to first outline a clear strategy for prospecting/lead generation and understand how to best pair it with marketing technologies in order to get the intended result.”
About QuantumDigital
QuantumDigital, Inc. is the technology leader in digital print, providing direct mail, email marketing and multi-channel marketing, including mobile, to real estate brokers and agents, advertising and marketing agencies and large enterprise organizations through a client-branded web interface. Founded in 1986, QuantumDigital is based in Austin, Texas. Visit QuantumDigital at www.quantumdigital.com