AUSTIN, Texas (August 20, 2013) – Austin, Texas-based QuantumDigital, Inc., a direct marketing company making direct mail simple and fast, and the Dallas, Texas office of TracyLocke, an integrated marketing agency, today announced that the companies will work together to support the agency’s Goody Goody Liquor campaign.
QuantumDigital’s technology platform will allow TracyLocke’s team to incorporate personalized direct mail marketing solutions into Goody Goody's overall campaign. These solutions will aid in the promotion of Goody Goody Liquor’s expansion into the Houston market, creating awareness for store grand openings in the area. The direct mail campaign will also support increased traffic to the client’s existing locations in the Dallas/Fort Worth metroplex. “We look forward to helping TracyLocke empower Goody Goody with the marketing flexibility it needs, while ensuring the agency delivers the exceptional client experience critical for retaining and expanding business,” said Eric Cosway, Executive Vice President and Chief Marketing Officer, QuantumDigital, Inc.
QuantumDigital's direct marketing programs deliver measurable results and produce continuous revenue streams for the company’s agency partners. Through a partnership with QuantumDigital, agencies are able to integrate their clients’ campaigns with technologies designed to streamline direct marketing production, enhance campaign performance, and deliver response metrics.
About QuantumDigital
QuantumDigital, Inc. makes direct mail simple and fast. By combining 24-hour turnaround speed, easy-to-use tools, geo-mapping, and an affordable turnkey approach, QuantumDigital helps real estate professionals and small to medium-sized organizations target their marketing and reach customers faster. A provider of printed postcard marketing, direct mail marketing, and on-demand printing services, QuantumDigital is also the creator of QCards, the first direct mail marketing iPhone app for small business. All QuantumDigital products and services are backed by the company’s WOW Customer Service Guarantee. Founded in 1986, QuantumDigital is based in Austin, Texas. Visit QuantumDigital or follow on Twitter @QuantumDigital.
About TracyLocke
Creating content and experiences that turn consumers into shoppers has been TracyLocke's timeless mission for the last 100 years. Combining knowledge and understanding of how and why people buy with a unique approach to creativity, TracyLocke is able to constantly re-imagine retail through a process called Buy Design. The agency’s integrated marketing capabilities include advertising, promotional experiences, shopper marketing, digital, media planning and buying, analytics and sports marketing. Clients include PepsiCo Beverages, Pizza Hut, Samsung, 7-Eleven, HP, Reebok and more. Part of Omnicom Group Inc. (NYSE: OMC), the award-winning agency has primary offices in Dallas; Wilton, Conn.; Bentonville, Ark.; and New York; and field offices across the United States. For more information, visit TracyLocke’s website at tracylocke.com.
About Goody Goody Liquor
Goody Goody Liquor is a family owned and operated beverage retailer with 20 large retail store locations and six wholesale operations that boast a variety of products, from your favorite beer to the finest wine. At Goody Goody, the company’s philosophy is exemplified by its motto coined in 1965: "we do not serve the public to make a profit; we make a profit because we serve the public." Founded in 1964, Goody Goody serves the DFW, Longview, and Houston, TX areas…and is still growing. Visit Goody Goody Liquor at https://goodygoody.com.
Media contact for QuantumDigital
Brianna McKinney
Bloom Communications for QuantumDigital
512.535.5066
Brianna@bloom-comm.com