QuantumDigital, Inc. Selected as Univar PP&S’s Strategic Direct Marketing Partner in Support of Its Sales Team

By: support
  • December 7, 2009

Austin, Texas (December 7, 2009) – Austin, Texas-based QuantumDigital, Inc., the complete online service provider for digital print, direct marketing, direct mail and multi-channel marketing, and Univar PP&S, the leading chemical distributor in the United States, providing more chemical products and related services than any other company in the marketplace, today announced that they have entered into a strategic marketing partnership to enhance Univar’s direct marketing capabilities.

With more than 20 years of experience in direct marketing, QuantumDigital’s technology will be leveraged to allow Univar’s sales team to deliver customized direct marketing solutions that speak directly to each current and potential customer. “We have the technology and expertise to help businesses of any size achieve their strategic marketing goals. As an industry leader, we deliver affordable, turnkey programs that allow our clients to develop, customize and manage campaigns across multiple channels of communication,” said Eric Cosway, Executive Vice President and Chief Marketing Officer of QuantumDigital. “We look forward to helping Univar to empower their sales associates with the marketing flexibility they need, while ensuring the company delivers the exceptional customer experiences that will keep its customers coming back.”

Specializing in streamlining direct marketing campaigns, QuantumDigital's lead-generation marketing programs combine targeted, data-driven direct mail, email marketing and on-demand print collateral with new technology so sales teams can be more effective with their prospecting and marketing efforts and ultimately get more leads.

A salesperson can simply select the direct marketing piece they need, personalize its message, select a mailing list and the marketing pieces are in the mail the next business day.

The decision to partner with QuantumDigital was made by Univar in an effort to increase the overall effectiveness of their direct marketing initiatives. “Staying connected with our audience through direct marketing channels means that we need to take a more personal approach. Partnering with QuantumDigital will allow our sales team to segment our customer base so that relevant information is sent to the right targets,” said Karl J. Kisner, Director of Marketing for Univar PP&S. “We expect that automating and personalizing our direct marketing efforts will increase the production of our sales team. We are also excited by the prospect of measuring the return on our mailings, all while maintaining the integrity of the Univar brand.”

About QuantumDigital

QuantumDigital, Inc. is the leader in digital print, providing direct marketing, direct mail and multi-channel marketing, including mobile, to real estate brokers and agents and advertising and marketing agencies through a client-branded web interface. With claims as the number one Xerox customer in the United States and first all digital Xerox iGen3™ printer to achieve G7® Master qualification, QuantumDigital solves a common problem for print buyers: getting consistent color quality regardless of the technology, printer or location.

QuantumDigital’s all inclusive service for mailings allows personalized and targeted messages to be sent using variable data print technology to one or thousands or recipients at a time, with next business day turnaround. QuantumDigital's technology allows for personalized, automated customer and prospect direct marketing campaigns that can easily be integrated with existing databases and CRM systems for a streamlined solution. Their national residential database is accessible online and allows users to identify demographics within specific geographic areas in order to create tailored, personalized mailings. QuantumDigital’s technology infrastructure also provides reporting analytics from data maintained by a proprietary database.

With a commitment to delivering outstanding service, QuantumDigital advocates standards for responsible marketing and provides cutting-edge research and education to help improve results throughout the direct marketing process.  Providing greater flexibility and enterprise control, QuantumDigital clients can ensure that the right message is delivered to the right person at the right time.

Founded in 1986, QuantumDigital is based in Austin, Texas and provides its products and services to clients in the United States and Canada. Visit QuantumDigital at quantumdigital.com.

About Univar Professional Products & Services

Univar is the leading chemical distributor in the United States, providing more chemical products and related services than any other company in the marketplace. Our wide distribution network, with 65 locations coast-to-coast, helps guarantee fast, reliable service to Univar Professional Products & Services customers.

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Media contact for Univar PP&S

Cris Pappas

Univar USA, Professional Products & Services

(512) 721-3939

Cris.Pappas@univarusa.com

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