Austin, Texas (March 9, 2010) – QuantumDigital, Inc., the complete online service provider for direct mail, on-demand digital printing and eMarketing solutions, today announced that it will speak on a panel and exhibit at the 2010 Leading Real Estate Companies of the World International Conference and Expo, taking place March 9 - 11 at the Encore at the Wynn in Las Vegas, Nevada.
Panel: Multichannel Marketing Strategies
Date: March 9, 2010
Time: 1:30pm to 2:45pm PST
Location: Brahm Room
Speaker: Debbie Gurley, Vice President, Real Estate Sales, QuantumDigital, Inc.
Attendees of the Multichannel Marketing Strategies panel will hear Gurley share the top three things on the minds of real estate companies in 2010:
- Merging social media and direct mail
- Using social media to establish relationships
- Automated marketing for lead generation
“I look forward to discussing how real estate professionals are using direct mail to drive customers and prospects to their Facebook pages, blogs, websites and Twitter pages,” said Gurley. “I will also reveal the strategy and results from a Super Bowl campaign QuantumDigital executed for HomeAway Real Estate that helped them drive awareness and increased signups, as well as our January Real Estate Marketing Summit – Ignite 2010.”
Additionally, attendees of the 2010 Leading Real Estate Companies of the World International Conference and Expo can visit the QuantumDigital booth to find out how real estate brokers and agents can automate their direct marketing and use direct mail to amplify their online efforts to generate leads and realize true profit. A look at what attendees will discover at the QuantumDigital booth:
Automated Direct Marketing
Save time, money and energy by automating farming campaigns. QuantumDigital incorporates technology with traditional direct marketing tools so agents can be proactive with follow-up efforts. By including unique information on each recipient’s postcard, agents can effectively track responses and collect additional data.
Broker benefit: By automating listings, for example, brokers can feel confident that marketing is taking place for each agent’s listings and that they are therefore gaining market share and increased transactions.
Agent benefit: Through automation, marketing becomes a nominal effort which allows agents more time to focus on what they do best.
Using Direct Mail to Amplify Online Marketing Efforts
Learn about a new postcard design series that helps real estate professionals increase website traffic, direct recipients to property listings and virtual tours posted online, and encourages recipients to interact with them via social networking profiles.
QuantumDigital, Inc. is the leader in digital print, providing direct mail, email marketing and multi-channel marketing, including mobile, to real estate brokers and agents, advertising and marketing agencies and large enterprise organizations through a client-branded web interface. With claims as the number one Xerox customer in the United States and first all digital Xerox iGen3™ printer to achieve G7® Master qualification, QuantumDigital solves a common problem for print buyers: getting consistent color quality regardless of the technology, printer or location.
Guaranteeing next business day turnaround on all orders, QuantumDigital’s all inclusive service for mailings allows personalized and targeted messages to be sent using variable data print technology to one or thousands of recipients at a time. QuantumDigital's technology allows for personalized, automated customer and prospect direct marketing campaigns that can easily be integrated with existing databases and CRM systems for a streamlined solution. Their national residential database is accessible online and allows users to identify demographics within specific geographic areas in order to create tailored, personalized mailings. QuantumDigital also provides direct mail and email programs that trigger automatic communications based on a campaign schedule, and reporting analytics from data maintained by a proprietary database.
With a commitment to delivering outstanding service, QuantumDigital advocates standards for responsible marketing and provides cutting-edge research and education to help improve results throughout the direct marketing process. Providing greater flexibility and enterprise control, QuantumDigital clients can ensure that the right message is delivered to the right person at the right time.
Founded in 1986, QuantumDigital is based in Austin, Texas and provides its products and services to clients in the United States and Canada. Visit QuantumDigital at quantumdigital.com.