Blog

Smart home technology is an emerging trend that real estate agents can leverage in the home selling process.

We’ve put together 15 actions you can take to encourage more engagement from followers on your agent Facebook page.

To save time, successful real estate agents know automating their farming, Just Listed / Just Sold campaigns, and Facebook Advertising will help them grow their lead pipeline throughout the year. 

Eric Cosway interviews Tracey Velt, Editor in Chief at REAL Trends. Tracey is both the writer and editor of REAL Trends real estate blog and also is the editor of LORE Magazine. After years of interviewing expert real estate professionals and sharing their insighful stories, Tracey shares industry success secrets and upcoming trends. 

Target new real estate leads through Facebook's Ad Manager & track the campaigns success through Facebook Ad Reports. Check out QuantumDigital's infographic to hit the Facebook marketing bullseye.

Eric Cosway spends 15 minutes with Matthew Whitehead, VP of RealtyUSA, a Howard Hanna Company. Matthew is a licensed broker, passionate about real estate training, who has been involved in real estate for the past 12 years.

Facebook rolled out new changes to their call-to-action buttons for business pages. Improvements put more power behind the CTA buttons, making them more beneficial for real estate Facebook pages.

Ever wonder why you see some Facebook posts and advertisements frequently and never see others? When sharing real estate updates with your followers, it can be frustrating when you discover the posts are not making it to everyone's newsfeeds. And how can you reach people who haven't heard of you yet? Whether you're wanting to increase likes on a particular update or increase overall likes of your page, Facebook offers paid tools to help. Here are two ways you can make yourself more visible to your existing followers and prospects. A small budget can go a long way, so read more to find out where to start! 

Once you've made it as a successful real estate agent, knowing what your next goal is and having the right resources to get you there is how you maintain your competitive position in the market.

Learn how to get started with real estate Facebook Ads, save time, and even integrate your just listed and just sold campaigns so you can spread the word faster.