Blog

There are a lot of different opinions out there about artificial intelligence (AI) and how it will affect the real estate market and agent jobs. Many experts see it as a game changer. The technology is certainly disrupting an industry that has…

Join QuantumDigital’s EVP and CMO Eric Cosway as he gets the latest dish on real estate technology with Jessica Holt. In her role as VP of Professional Services, Jessica oversees the operations of marketing, technology, training, and agent services…

As we tie a ribbon on 2017, real estate marketing agents and big data banks are beginning to release forecasts for the new year. We know you’re just as curious as we are: who’s going to be buying homes? Who’s going to be selling? And how does all of…

Real estate marketing is not an overnight initiative. Consistency, relevancy, repetition and time are needed to complete a successful direct mail farming campaign. But what do you do when you’re concerned your investment is no longer fruitful? And…

Real estate marketing agents who currently work with luxury listings or want to start specializing in this area know that it exists in a league of its own. Globally, high net worth individuals (HNWIs) are forecasted to triple in wealth from 2015-…

Facebook advertising is an incredibly powerful platform for real estate marketing due to reach alone. The site has more than 2 billion active users, and it’s estimated that the average person spends more than 50 minutes scrolling their feed every…

Join QuantumDigital’s EVP and CMO Eric Cosway as he gets the latest dish on real estate technology with David Friedman, President and Co-Founder of Boston Logic. Recently nominated for an Inman Innovation Award, Boston Logic’s platform empowers real…

The real estate business has been driven by referral for generations, but wholly relying on referral might be a problematic idea. You still need to acquire new customers through traditional marketing, ideally provide them with quality service, and…

Real estate agents and brokers who use “just listed” and “just sold” communications to market their services are already familiar with real time marketing, which leverages a timely event as the basis for marketing communications. Right time…

Join QuantumDigital’s EVP and CMO Eric Cosway as he spends 20 minutes getting the latest dish on social networking with Geoff Cramer, CEO and founder at SocialMadeSimple. Geoff rose through the company ranks at Century21 to the position of Senior VP…