call to action

Also known as a "CTA", this is what marketers call the final instruction to your reader. Direct mail "calls to action" include offering a phone number, a reader friendly URL, or QR codes that can be scanned by mobile devices.

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bullhorn demonstrating a call to action
Selecting a call to action (CTA) is arguably the most important part of any campaign. Here are 4 ideas that will help you craft the best CTA for your direct mail campaigns.
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example marketing flyer used for brand awareness
In a digital media saturated world, learn 4 ways that printed marketing flyers can help you effectively build the brand of your small business or organization.
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cta: call to action
And why your direct mail campaign may fail without one

Learn how to improve your next real estate direct mail campaign by including a clear call to action.