The best way to generate business for your organization is to use multiple marketing channels. Discover new ideas on how to integrate your traditional marketing methods with the newer digital forms and find out what works for your organization.
Eric Cosway, EVP and CMO of QuantumDigital, shares the importance of optimizing direct mail postcards for realtors by pointing receipents to engage with them on social media platforms.
77% of Generation X & 63% of Generation Y consumers have purchased products via direct mail. Learn tactics you can use to reach these groups with your direct marketing.
Gen Y responds well to print media to learn about products, find deals, and discover new brands. Integrating direct mail into your marketing strategy is an effective way to appeal to them.
