News on best practices for your postcard marketing, digital printing, enterprise direct mail, and real estate marketing campaigns.

Just Listed postcards are excellent for word-of-mouth real estate marketing. These postcards demonstrate a real estate agent's success.

sticky notes with postcard ideas written on them

It's never too early to get a jump on the year with these postcard ideas: making sure January is a good month can set the tone for the rest of the year.

toddler at a daycare that uses direct mail marketing techniques

Creating and printing a highly customized postcard direct mail campaign that is helpful & thoughtful can help overcome your unique marketing hurdles.

generation x woman checking the mail

77% of Generation X & 63% of Generation Y consumers have purchased products via direct mail. Learn tactics you can use to reach these groups with your direct marketing.

generation y ladies looking at cell phone

Gen Y responds well to print media to learn about products, find deals, and discover new brands. Integrating direct mail into your marketing strategy is an effective way to appeal to them.

home improvement contractor doing his job and thinking about Direct Mail Marketing for his business

Professionals conducting most of their business away from the office can take advantage of direct mail to kick start their home improvement marketing & advertising to attract new business.

mass marketing vs personal marketing

New technology allows you to create personalized direct mail marketing campaigns for each person in your direct mailing lists. Don't believe us? Check this out.

Bed Bath and Beyond direct mail coupon

A direct marketer's perspective on how Bed, Bath & Beyond can improve their direct marketing mail outs & how your can use this information to your advantage on your own campaigns.

example of BMW's direct mail marketing campaign

BMW is no stranger to using new technology to reach luxury-minded customers. Recently, BMW discovered the advantage of adding direct mail to their marketing efforts.

Why would Valpak launch a national TV and newspaper marketing campaign to convince small business owners to use direct mail?