Blog

One of the most effective ways to find new prospects for your realty business is to focus on showcasing your track record – the homes you’ve recently listed and sold for your existing clients. TriggerMarketing, our MLS-enabled Just Listed and Sold…

Your smart phone has the capability to take beautifully crisp photos that you can use to market your just listed properties, that is if you know how to use it. There are a few tricks of the trade that you can employ to make sure you have the right…

How personalized are your real estate postcards? The more closely your postcards match the needs and interests of their recipients, the higher your campaign’s total response rate will be. Many realtors use a one-size-fits-all marketing approach…

If you think that direct mail is only for the baby boomers, you’re mistaken. There’s an open opportunity to reach young people, specifically Gen Y, (people born between 1980 and 2000) through direct mail and studies have shown that young people are…

[Updated: 6/14/2016] Over the last 10 years, there’s been a lot of hype around the “newest marketing trends” or the new “must-have marketing tools” that can help make your real estate brand more successful. Some of these new methods are successful—…

The headline of your direct mail postcards can be the make it or break it point of the overall success of your campaign. After all, if the introduction doesn’t spark your recipients interest, why should they keep reading? Crafting a clear and…

TriggerMarketing makes automating your real estate direct mail campaigns quick and simple. Whenever you add a new property to your database, custom postcards are automatically printed and mailed to prospects in the area. With TriggerMarketing lead…

Social media is a wonderful way to connect with past and potential clients while showcasing your recently listed or sold properties. While Facebook can be helpful for networking and advertising, there’s another social media platform that can help to…

First impressions matter a lot, particularly in highly competitive industries such as real estate. Since most sellers will “shop around” and compare several agents, being able to make a great first impression is often all it takes to win their…

We understand that for realtors and real estate brokers, time is money. That’s why we’re dedicated to making your targeted marketing efforts simple, affordable, fast, and efficient. With our free real estate marketing account you not only get access…